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Expertise

Biography

Peter has many years’ experience advising companies and educational institutions on the contracts and legal arrangements they need in place to position them well to carry on with trading and business activity on the best obtainable terms and with their risks appropriately managed.

Prior to joining Aaron & Partners, and having studied and qualified as a solicitor in a large London firm, Peter obtained an MBA from INSEAD in France and then joined Eversheds where he was a partner for many years. Subsequently, he joined his largest client as Commercial Director, giving him the invaluable opportunity to experience matters from the client perspective before returning to private practice some years ago.

As a fluent French and German speaker, comfortable conducting meetings in those languages, Peter has worked with his clients internationally assisting them in numerous jurisdictions including France, Germany, Italy, Spain the US, India, Indonesia and Hong Kong working alongside and managing locally qualified lawyers where appropriate.

Peter believes that commercial drivers and objectives always come first and that, as important as they are, law, contracts and documents are a long way second.  He sees his role as helping the client achieve their objectives to the greatest extent possible and do so as rapidly and smoothly as possible.

Peter specialises in information technology and communications contracts.  He also has a particular interest and worked for many years for clients in the logistics and supply chain sector.

Peter also works for numerous franchise clients having been the first lawyer in the country to obtain a qualified franchise professional accreditation from the British Franchise Association where he has been an affiliate member for many years.

As current chair of the board of Warwickshire College Group which is one of the larger further education colleges in the UK, Peter also has considerable experience in the education sector having has advised numerous schools, colleges and universities in relation to contractual, spin out and joint venture arrangements over the years.

Examples of cases in which Peter has been involved include:

Case 1

A well-known communications company decided to terminate its contract with Peter’s client even though it had no apparent right whatsoever to do so. The termination made the client’s insolvency rather likely.  The matter could have been dealt with through litigation and at one point that seemed a likely direction.  However, together Peter and the client came up with an alternative plan involving negotiating a new contract between the client and the communications company.  The size of the new contract was much reduced but at least it allowed the client to survive.  In addition, that contract contained earn out provisions and the prospect of business growth in the future.  This proactive approach restored positive relations between Peter’s client and the communications company and in fact, a year or so later, had not only survived but managed to grow its business significantly beyond any previous activity levels.

Case 2

  • Peter worked with a major local manufacturer to help it resolve supply chain problems resulting from performance failures by its transport operator. Peter helped the team prepare tender documentation including a new agreement which better managed his client’s transport and delivery processes and risks, giving the client much more control over its supplier.

Case 3

  • A client had won a major contract to supply a government department with a telecoms solution. The client needed a subcontractor to deliver the major part of that solution.  The initial contract terms were onerous and required that the client be fully responsible for its subcontractor’s work.  However, Peter’s client could not be left with the risk of being liable to government for anything faulty delivered by the subcontractor.  Peter worked with the client to contractual arrangements that ensured the subcontractor took full responsibility for its work so that the client was only on risk for the work which it actually carried out.

Legal 500 Recommended Lawyer

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When I established my business, I knew I was going to need expert legal advice and support right from the start to help me navigate my way through endless legal grey areas. Peter Manford came highly recommended. So far, he has assisted me with drafting joint venture agreements with international partners, sales agents' contracts and T&Cs for supplier partnerships. Running a business can be overwhelming at times but Peter’s vast experience and knowledge has guided me through all the legal jargon. He simplifies things for me, is extremely professional and has outstanding interpersonal skills. I have already referred him to various contacts in need of a solicitor.
Olesia Jesova Gefif – Founder - L’original
We provide software solutions to retailers allowing them to better manage their stock.  In order to bring our service to market we knew we would need expert legal assistance.  We were introduced to Peter Manford and Aaron & Partners by one of our investors and we are delighted with the excellent working relationship that developed. We have a complex business and shareholder structure and Peter really engaged with us in a personal level to find the right restructuring solutions; we were very impressed. We found his assistance and that of his colleague Hugh Strickland invaluable, helping us with investments rounds and unravelling complex terms and conditions with potential retailers.  We felt very well taken care of; they were an approachable, knowledgeable and personable team! I could not be happier with the service we have received; it really was excellent.  I believe that Peter and Aaron & Partners are invested in maintaining an excellent long-term working relationship.  It’s a refreshing approach that we really appreciate, and we look forward to working with him again in the near future.
Dorian Nicholas – Finance Director - Impulse Logic
I have worked with Peter Manford for many years on various business issues.  These have included commercial agreements, resolving legal disputes and most recently to negotiate a logistics contract with a new supplier.  We have developed an excellent working relationship and Peter is the first person we turn to for legal support. Over the years we have benefitted enormously from Peter’s wealth of experience. He is a great communicator, cutting through legal jargon to provide us with useful, measured advice. He is very astute, approachable, professional and always available to answer our questions and provide us with updates. He has become invaluable to us. Peter and Aaron & Partners are always extremely professional and reliable.  We have a great rapport, and I am delighted with the exceptional level of service we receive.  Our working relationship is very important to me, and I look forward to our continued success.
Jonn Balzan – UK Finance Director - Cedo
I had previously worked with the employment team at Aaron & Partners and they referred me to Peter Manford in the corporate commercial team when I needed assistance with a different business matter. Peter helped me put together an agreement related to sports talent management. He was an outstanding partner for me.  He helped me think strategically, whilst being pragmatic and highly efficient.  He has great listening skills and I benefitted enormously from his vast experience.
Michael Inpong – Managing Director - Sport & Brands